Experienced, independent support that helps fitness, health and wellness businesses save time, reduce costs and navigate challenges — across the UK, Europe and GCC.
The right experience, direct manufacturer relationships and practical support can save time, protect budgets and remove obstacles. Our experience spans fitness, health and wellness operations, software, franchise models and facility development.
Growth strategy, sales development and commercial leadership for fitness, health and wellness operators, brands, software providers and equipment businesses.
Independent support across concept, specification, sourcing and procurement, with access to specialist delivery and installation capabilities — focused on making project CAPEX work hard.
Building valuable operator, supplier and partner relationships with a long-term key-account mentality rather than transactional selling.
UK, European and GCC market entry, direct manufacturer relationships, distribution strategy and commercial partnerships for established and emerging businesses.
Experience built from both sides of the table: operator, buyer, supplier, founder and commercial partner.
Development of major operator relationships and multi-million-pound commercial agreements across the Gulf, spanning multi-site fitness projects, equipment, flooring and accessories.
Commercial and project support for a 15,000 sq ft fitness facility, spanning specification, sourcing, procurement and turnkey delivery.
Support for the gym and HYROX training facility, including equipment selection, specification and supply.
Concept design and turnkey project delivery for Inspire Health Club in Kuwait, one of the world’s most prestigious health club brands.
The right facility. The right products. The right partners. Without brand allegiance dictating the solution.
All Things Gyms brings together more than 15 years of experience across fitness, health and wellness: frontline and multi-site operations, international commercial growth, direct relationships with manufacturers, equipment, software and technology, strategic accounts and gym development. Experience working with franchise networks adds further perspective across different operating models.
The approach is deliberately independent: understand the commercial objective first, then build the right solution around it. A wider network of specialist businesses and delivery partners also brings practical capabilities in logistics, delivery and installation when a project calls for them.
Developing a facility, exploring a partnership or looking for experienced industry insight? Tell us what you're working on.
Prefer email? info@allthingsgyms.com